pitches

Most sales pitches bore buyers to death because:

1. They're not interactive

2. 90% of what’s shown is irrelevant to the buyer

3. For the 10% that is relevant, the seller rushes through it too quickly

So what's the solution?

The best sellers flip this dynamic entirely. They turn their pitch into a conversation, not a presentation.

Remember the pitch is for the prospect, not you! They only care about themselves. They don't care about your PPT deck.

Here are questions I've seen work brilliantly:

• ✅ "You stated Y is your biggest challenge on our last call. How would this help (if at all)?"

• ✅ "How do you see yourself using this part?"

• ✅ "You mentioned your colleague Jane. How do you imagine her using this?"

• ✅ "What was least relevant to you from what I showed here?"

• ✅ "You mentioned you're worried about team adoption - who would be the hardest people to win over?"

• ✅ "You mentioned Z was a goal for you. How could this help achieve that (if at all)?"

There are infinite variations. The key is having questions ready that are tailored to what you learned in previous calls.

Because discovery never stops.

Want to see my deck on best practices for your pitches? Reply here and I’ll send it over.

Cheers,

Michael Hanson

CEO Cosmic Growth