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Mobiles & Cells
On average, cold call connect rates for mobile numbers are 10%. (To my US peeps, mobile numbers are what we call cells in the UK).
But connect rates to direct or office lines are below 5%.
This is according to data by Koncert analysing millions of cold calls.
The problem with mobile numbers though is you'll hear the objection:
"Where did you get my number?"
The best response?
Be 100% honest and transparent.
"I got your number from Apollo, which is our data tool. There's a form to ensure you're removed from their database. Want me to send it to you?"
Normally they're grateful and then hear out your reason for calling. Of course, there are a few angry ones that hang up. That’s life.
But the majority of people appreciate the honesty.
They also appreciate you offering a way to help that doesn't involve buying your product.
Want to see my full guide to objection handling? Reply here and I’ll send it over
Cheers,
Michael Hanson
CEO Cosmic Growth
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